CONVENTION AND EXPO FOR THE DIET AND WEIGHT LOSS INDUSTRY
About the Diet and Weight Loss Industry Convention Sponsors Exhibitors and Exhibit Information Convention Speakers Registration Hotel and Travel Information Diet Industry Message Boards  
        October 19-20, 2006      The Rosen Plaza Hotel      Orlando    Florida, USA
Gold Sponsor
Market Data Enterprises


Agenda

Day 1    Day 2

Diet Convention is proud to sponsor the National Center for Missing & Exploited Children (NCMEC). Programs like the NCMEC helped find 15 year old Elizabeth Smart on March 12, 2003 after 9 months of being missing. Please take a moment to view the pictures below and report if you have seen them and support the NCMEC.

Day 1:   Thursday - October 19, 2006
Regency Foyer - The Rosen Plaza Hotel
 
08:30 AM to 05:30 PM      Registration / Exhibit Hall Opens
SEMINARS
Thursday - October 19, 2006
Salons 3 & 4
 
08:45 AM
  
09:00 AM
Marc Lesnick
(The Conference Organizer)
Opening remarks
 
09:00 AM
  to
09:45 AM
Jonathan Emord
(Attorney)
Emord & Associates
Regulatory Environment: Status Report: FDA and FTC Regulation of Weight Loss Claims
 
09:45 AM
  to
10:30 AM
-=-=-=-=- Networking Break
(Regency Foyer - Exhibition Hall)
 
10:30 AM
  to
11:15 AM
Julie Haugen
(Nutritionist)
Burger King
What the Fast Food Industry is Doing to Accomodate Dieters
 
11:15 AM
  to
12:00 Noon
Richard Cleland
(Assistant Director, Division of Advertising Practices)
Federal Trade Commission
Diet Industry Advertising: DO's and DON'Ts
 
12:00 Noon
  to
01:30 PM
-=-=-=-=-Lunch (Salons 13 & 14)
 
01:30 PM
  to
02:15 PM
Phil Midden
(Manager, Complementary & Alternative Health Programs)
Blue Cross/Blue Shield
Weight Loss and Healthcare Insurance
 
02:15 PM
  to
03:00 PM
Craig Harper
(EVP, GM Client Services)
Simmons Market Research
Dieter Demographics - Who Are They and What Are They Looking For
 
03:00 PM
  to
03:30 PM
-=-=-=-=- Networking Break
(Regency Foyer - Exhibition Hall)
 
03:30 PM
  to
04:00 PM
Ray Costa
(President and Co-Founder)
Flatiron Media
Online Strategy for Diet Companies: Elements of Good Diet Websites
 
04:00 PM
  to
04:30 PM
Jay Berkowitz
(CEO)
Ten Golden Rules
SEO & SEM Strategies: 10 Golden Rules of Marketing Diets on the Internet
 
04:30 PM
  to
05:00 PM
Abe Mezrich
(Director of Communications)
Did-It.com
Search Engine Marketing for the Diet Industry
 
06:00 PM
  to
08:00 PM
-=-=-=-=- Cocktail Reception
(Salon 3)
 
Day 2:   Friday - October 20, 2006
Regency Foyer - The Rosen Plaza Hotel
 
08:45 AM to 04:45 PM      Registration / Exhibit Hall Opens
SEMINARS
Friday - October 20, 2006
Salons 3 & 4
 
09:00 AM
  to
09:45 AM
Lawrence J. Cheskin, M.D., F.A.C.P.
(Director, Johns Hopkins Weight Management Center & Associate Professor, Johns Hopkins Bloomberg School of Public Health)
Johns Hopkins Weight Management Center (Baltimore)
Medical Aspects of Obesity (Risks, Complications, Treatments)
 
09:45 AM
  to
10:30 AM
-=-=-=-=- Networking Break
(Regency Foyer - Exhibition Hall)
 
10:30 AM
  to
11:15 AM
Amir Kishon, Ph.D.
(CEO)
Wellness Layers
Benefits and Strategies for Building a Diet Website for Food and Weight Loss Companies
 
11:15 AM
  to
12:00 Noon
Linda Spangle
(Author)
Weightloss for Life
Fire Up Weight Loss Motivation and Make it Stick: How to Improve Succeess Rates, Compliance, and Retention in ANY Diet Program
 
12:00 Noon
  to
01:30 PM
-=-=-=-=-Lunch (Salons 13 & 14)
 
01:30 PM
  to
02:00 PM
Pramod Khosla, PhD
(Consultant)
American Palm Oil Council
Issues Related to Dietary Fats and their Implications for Health and Diet
 
02:00 PM
  to
02:00 PM
Dr. Ayaz Virji
(Chief Medical Officer)
Six Step Weightloss Center
Non-Exercise Activity Thermogenesis (NEAT)
 
02:30 PM
  to
03:00 PM
-=-=-=-=- Networking Break
(Regency Foyer - Exhibition Hall)
 
03:00 PM
  to
04:30 PM
John LaRosa
((President)
Market Data Enterprises

Julie Haugen
(Nutritionist)
Burger King

Lawrence J. Cheskin, M.D., F.A.C.P.
(Director, Johns Hopkins Weight Management Center & Associate Professor, Johns Hopkins Bloomberg School of Public Health)
Johns Hopkins Weight Management Center (Baltimore)

Richard Cleland
(Assistant Director, Division of Advertising Practices)
Federal Trade Commission
Final Panel Session on the Diet Industry
 

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