CONVENTION AND EXPO FOR THE DIET AND WEIGHT LOSS INDUSTRY
About the Diet and Weight Loss Industry Convention Sponsors Exhibitors and Exhibit Information Convention Speakers Registration Hotel and Travel Information Diet Industry Message Boards  
        March 1-2, 2005      Miami Beach Convention Center      Miami Beach    Florida, USA
Silver Sponsor
Market Data Enterprises
Internet Search Sponsor
FindWhat.com


Agenda

Day 1    Day 2

Diet Convention is proud to sponsor the National Center for Missing & Exploited Children (NCMEC). Programs like the NCMEC helped find 15 year old Elizabeth Smart on March 12, 2003 after 9 months of being missing. Please take a moment to view the pictures below and report if you have seen them and support the NCMEC.

We expect to finalize the agenda in the coming weeks ahead. Currently we are seeking speakers for this event. Only industry experts in the diet control and weight loss business, nutritional experts, marketing and advertising experts (both traditional and online) and technology experts will be considered. Please e-Mail us if you are interested in speaking at this event.

Day 1:   Monday - February 28, 2005
Rooms C123, C124, C125 & C126 - Miami Beach Convention Center
 
02:00 PM to 06:00 PM      Exhibition Setup   (Sponsors and Exhibitors only)
 
Day 2:   Tuesday - March 1, 2005
Rooms C123, C124, C125 & C126 - Miami Beach Convention Center
 
09:00 AM to 05:30 PM      Registration / Exhibit Hall Opens
SEMINARS
Tuesday - March 1, 2005
Rooms C220-222
 
09:15 AM
  
09:30 AM
Marc Lesnick
(The Conference Organizer)
Opening remarks
 
09:30 AM
  to
10:15 AM
John LaRosa
(President)
Market Data Enterprises
Keynote Address: The US Weight Loss and Diet Control Market: Results from an Industry Survey
 
MEDICAL WEIGHT LOSS PROGRAM TRACK
Rooms C223-224
MARKETING TRACK
Rooms C225-226
REGULATORY TRACK
Room C219
10:30 AM to 11:15 AM
Demographics of Weight Loss Customers: Trends and Observations
Speaker: Cynthia Stamper Graff
(CEO)
Lindora
10:30 AM to 11:15 AM
Diet Ad Serving: Online Advertising Case Studies for Diet and Weight Loss Products and Services
Speaker: Jason Bigler
(Product Director of Advertising Solutions)
DoubleClick
10:30 AM to 11:15 AM
Restaurant Chains and Diet Regulations
Speaker: Dr. Joanne V. Lichten PhD RD
(Chief Nutrition Officer)
DrJo.com.com
 
11:15 AM to 12:00 Noon
Medically Based Solutions for Weight Management
Speaker: Machiel N. Kennedy

11:15 AM to 12:00 Noon
To Be Announced
Speaker: Alison Tanner
(Cheif Strategist)
eDiets.com
11:15 AM to 12:00 Noon
Clinical Research and Substantiation
Speaker: Douglas S. Kalman MS,RD,FACN
(Director Nutrition & Applied Clinical Research)
Miami Research Associates
 
1:00 PM to 2:00 PM
Selecting Diet Platforms for Food Products
Speaker: Dr. Chor-San Khoo
(Vice President, Campbell’s Global Nutrition & Health, and Director of Campbell's Center for Nutrition & Wellness)
Campbell's
1:00 PM to 2:00 PM
Marketing using the Pay-Per-Click Search Model
Speaker: Dan Ballister
(Vice President of Sales)
FindWhat.com
1:00 PM to 2:00 PM
Diet and Weight Loss Promotions: Guidelines from the FTC
Speaker: Donald G. D'Amato
(Assistant Regional Director)
Federal Trade Commission
 
2:00 PM to 3:00 PM
Nutrient Delivery Vehicles for Diet Related Products
Speaker: Stefan Fox
(CEO)
Sans Sucre
2:00 PM to 3:00 PM
Using Search Engine Optimization to Promote a Weight Loss Product or Service
Speaker: Kevin Lee
(CEO)
Did-It.com
2:00 PM to 3:00 PM
Starting a Weight Loss Business: Finding Your Niche
Speaker: Jennifer Lupo, Esq.
(Managing Member)
Lupo Law, PLLS
 
3:00 PM to 4:00 PM
Increased Weight Loss Results and Compliance Through Mandatory Weekly Support
Speaker: Debi Davis
(Founder & President)
Fit America MD
3:00 PM to 4:00 PM
Past Present and Future Trends for Online Dieting
Speaker: Dr. Amir Kishan
(CEO)
DietWatch.com
3:00 PM to 4:00 PM
Regulatory Compliance and Lawsuits involving the Diet and Weight Loss Industry
Speaker: Jonathan W. Emord
(Attorney)
Emord & Associates
 
4:00 PM to 5:30 PM
Pediatric Obesity / Weight Loss and the Nursing Mother / Nutrition for Childhood & Adolescent Obesity

Speakers: Michele Polfuss
(Certified Pediatric Nurse Practitioner / Director)
Appleton Medical Center Foundation

Dr. Sander Lipman
(Pediatrician)
Medical Weight Loss Center

Lucille Beseler
(Pediatric Nutritionist)
Family Nutrition Center of South Florida
4:00 PM to 5:00 PM
The Online Weight Loss Audience: Identifying and Targeting Online Consumers That Are Weight Conscious
Speaker: Monique Levy
(Health Analyst)
Jupiter Research
4:00 PM to 5:00 PM
To Be Announced
Speaker: To Be Announced
 
Day 3:   Wednesday - March 2, 2005
Rooms C123, C124, C125 & C126 - Miami Beach Convention Center
 
09:00 AM to 04:45 PM      Registration / Exhibit Hall Opens
SEMINARS
Wednesday - March 2, 2005
Rooms C220-222
 
09:15 AM
  to
10:00 AM
Dr. Neil Hutcher
(President)
American Society of Bariatric Surgeons

Dr. Kevin Huffman
American Society of Bariatric Physicians
Bariatric Surgery: State of the Industry and When it is Necessary / State of the Industry and Trends
 
FORMULATIONS TRACK
Rooms C223-224
COMMERCIAL WEIGHT LOSS PROGRAM TRACK
Rooms C225-226
RETAIL PRODUCTS TRACK
Room C219
10:00 AM to 11:00 AM
Soluble Fiber, Satiety and Weight Control
Speaker: Gregory Stephens
(Vice President, Sales and Marketing)
Nurture, Inc.
10:00 AM to 11:00 AM
Meal Replacements in the Managed Care Model
Speaker: Bradley MacDonald
(Chairman and CEO)
Medifast, Inc.
10:00 AM to 11:00 AM
Diet Products and Product Liability Insurance
Speaker: Kathy Francis
(Senior Vice President)
Acordia Mountian West
 
11:00 AM to 12:00 Noon
Current Ingredients & Formulation Strategies
Speaker: Robin C. Koon
(Vice President of Sales & Marketing)
Best Formulations
11:00 AM to 12:00 Noon
Selecting Diet Programs for Restaurant Chain Menus
Speaker: Larry Doyle
(Corporate Executive Chef)
TGI Fridays
11:00 AM to 12:00 Noon
Human Sensory Perception of Sweetness
Speaker: Grant Dubois
(Director Product & Ingredient Science)
The Coca-Cola Company
 
1:00 PM to 2:00 PM
Use of Online Weight Loss Programs
Speaker: Dr. Jay Satz
(Vice President Program & Product Development)
Nutrisystem
1:00 PM to 2:00 PM
Fire up Weight Loss Motivation and Make it Stick: How to Improve Success Rates, Compliance and Retention in ANY Diet Program
Speaker: Linda Spangle, RN, MA
(CEO)
Weight Loss for Life
1:00 PM to 2:00 PM
Eating to Improve Body Composition
Speaker: Dr. Jose Antonio PhD FACSM CSCS
(CEO)
International Society of Sports Nutrition
 
2:00 PM to 3:00 PM
To Be Announced
Speaker: Lauren Brittian
Healthy Gourmet
2:00 PM to 3:00 PM
Hypnosis and Diets
Speaker: Wendi Friesen
(CEO)
Wendi.com
2:00 PM to 3:00 PM
To Be Announced
Speaker: Martha Crist, ARNP
&
Shirley Eigson Nexagen / Healthy Coffee
 
3:00 PM to 4:00 PM
Contract Manufacturing
Speaker: Bob White
(Executive Vice President)
Nature's Products
3:00 PM to 4:00 PM
To Be Announced
Speaker: To Be Announced
3:00 PM to 4:00 PM
To Be Announced
Speaker: To Be Announced

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